Selected Work

A showcase of complex technical SEO challenges and the strategies used to solve them.

Technical SEO

Global E-commerce Migration

+150% Organic Traffic

Migrated a 1M+ page legacy e-commerce site to a headless Next.js architecture with zero traffic drop.

Next.jsSchemaMigration

Performance Optimization

SaaS Core Web Vitals Fix

100/100 Lighthouse

Optimized a React-based B2B SaaS application, improving LCP from 4.5s to 0.8s.

ReactPerformanceCWV

Content SEO

Publisher Content Strategy

Top 3 Rankings

Developed a programmatic SEO strategy using Cloudflare Workers, scaling localized pages.

Programmatic SEOWorkers

SEO Audit

Financial Services Audit

+45% Conversions

Comprehensive technical audit uncovering indexation traps and crawl budget issues.

AuditCrawl Budget